TONY MOLY, the highly anticipated Korean Best Selling Beauty and Skin Care Brand finally arrived in Singapore at Marina Square, #02-151. Founded in 2006, Tony Moly with the highest average sales record per shop in South Korea have a strong following in its 170 shops at home ground and also in 9 other countries including Australia, Japan, Hong Kong, Taiwan, Thailand, Myanmar, Vietnam, Malaysia and Singapore.
I was invited to Tony Moly Media Preview held at Marina Square. Ms Calle, Director of Tony Moly Singapore and Mr Bae of Tony Moly Korea gave an introduction and overview of Tony Moly, the concept, best sellers - Tomatox, Appletox, Fresh Aqua Tear Drop Cream, Peach and Tangerine Hand Cream, Egg Pore, Whipping BB Cream, Backstage Self Smoky eye Collection, Shimmer Lover Cubes and future plans.
Committed to developing products using all natural organic ingredients from fruit,plant and herbal extracts with no animal testing, Tony Moly have an amazing product range of more than 500 items offering quality, innovative Korean skincare and makeup at an affordable price for price conscious youths and young working adults. Unique attractive packaging is another brownie point.
Tony Moly is endorsed by Korean hearthrob Song Joong Ki and popular South Korea Girl Group - The Brown Eyed Girls. Each season, consumers can look forward to a thematic series ranging from World Cup to Valentine’s Day to Christmas and Easter. About 20 to 30 new colours and products are added each month to its extensive range.
The arrival of Tony Moly will bring froth a whole new beauty experience for consumers to access top quality yet affordable skincare and beauty products for both ladies and gentlemen.
After brand introduction, Tony Moly Ambassadors brought out the stars products and explained to us the benefits of the products and how to use them. It was great exploring the exciting new brand - Its easy to see why Tony Moly is so popular.
TonyMoly Slogan “Good for Your Life” – It certainly would bring joy and blissfulness with the sight of cute packaging like Tomato, Apple, Peach, Tangerine, Ice Cream and Egg.
TONY MOLY Tomatox Smooth Massage Peeling Cream – $26.90
Tomatox is oxygen bubble mask that brightens the skin while removing bodily waste from the skin. Packed in a tomato container, Tomatox contains fresh tomato extracts, herbal ingredients like sunflower seed and machihyun extracts to detox your skin.
TONY MOLY APPLETOX SMOOTHING MASSAGE PEELING CREAM S$27.90
Appletox is a exfoliating mask that contains AHA that gently helps to remove the dead skin cells to reveal brighter healthy skin. Another hot favourite!
TONY MOLY FRESH AQUA TEAR DROP CREAM S$42.90
Another Best Seller – TONY MOLY FRESH AQUA CREAM hydrates and locks in moisture, keeping your skin silky smooth all day.
Fresh Aqua Tear Drop cream (Pink) – The refreshing cream contains 1% Angel Tear plant extract and locks in moisturize up to 24 hours and have an anti-wrinkle and whitening effect. Suitable for Normal to Dry skin.
Fresh Aqua Pure Drop Cream (White )– The purest of the Fresh Aqua range, this amazing moisturizer with 1% of Angle Tear Plant Extract is extremely skin friendly with the 5 FREE - Free of Paraben, Mineral oil, artificial colour, preservative and benzo, it not only hydrates your skin but also fight against anti-aging and helps to whiten your skin. Highly recommended for sensitive skin.
Fresh Aqua Tear Drop Gel Cream (Blue)- The oil free gel texture is quick absorbing, contains 1 % Angel Tea Plant Extract to nourish and hydrate. Helps to control excess sebum and mattify your skin. Brilliant for oily and combination skin.
TONY MOLY HAND CREAM – PEACH & TANGERINE S$13.90 Each
Packed in the cute containers are moisturizing hand cream with peach and tangerine scent. The lightly fragranced Peach hand cream also helps to repair fines lines and wrinkles while the tangy tangerine helps to whitens. Talk about multi-tasking hand creams, aren't we all pampered nowadays !
During Chinese New Year, the tangerine hand cream is extremely popular and consumers buy cartons and cartons - great as gifts anytime i would say.
EGG PORE RANGE – Dedicated pore care for your nose
Egg-pore Steps :-
EggPore Blackhead Out Off Gel at S$26.90 – Unclog and Extract those annoying blackheads effortlessly. Recommended to use twice a week.
Egg Pore Tightening Pack at S$26.90 – Tighten your pores after removal of blackheads . Use after Blackhead Out Off Gel.
- Egg Pore Silky Smooth Balm at S$32.90 – Dab on for ‘pore less’ skin just before your makeup.
- Egg Pore Shiny Skin Soap at S$19.90 for a pack of 2 eggs. Use daily to maintain your clear skin. White Egg to brighten and refresh while Brown Egg helps to deep cleanse as it contains clay elements and tightens. Best to use White Egg in the morning and Brown Egg at night.
TONY MOLY ICE QUEEEN PACKS – Mask your skin to prepare better product absorption as well as for makeup to glide on smoothly.
TONY MOLY MAKE UP STAR PRODUCTS
Crispy Tropical Pack (S$28.90) - Contains 10% cherry extract to brighten and control oil sebum, soothes your skin and for a cooling effect, Best served chilled !
Crispy Green Tea Pack (S$28.90) Extremely good for soothing your skin, the green tea extract refreshes and moisturizes, hydrates and calm your skin. Great for after sunburns and Best served chilled anytime !
Multi-Play Pack (S$28.90) – A regular sun block with SPF 30 pa ++. Use before makeup to protect your skin from harmful rays.
Queen Snow-White Sleeping Cream (S$32.90) – Wake to Snow-white skin literally. A sleeping mask that brightens and moisturizes, the unique texture is exactly like whipped cream and melts upon application. A weekly treat for your skin.
TONY MOLY WHIPPING BB CREAM S$42.90
A handy BB cream on the go with your very own kabuki brush attached. Where’s the brush you asked ?Simply twist and push the silver ring to reveal the brush. Twist the glass bottom for your Whipping BB Cream. Tony Moly really have nifty packaging that i love.
Tony Moly Whipped BB Cream have a strong oil control formula that controls excess sebum and does not clog your pores. The mousse texture smooth your skin, provides good coverage and is water resistant so your make up stays on and on, well until you remove it with your cleanser. Perfect for Singapore weather !
Tony Moly Korea Director, Mr Bae demonstrated the application of Whipping BB Cream on the back of my hand. Use the brush and dab a tiny bit of Whipping BB Cream and brush over your skin for better coverage. If you prefer a sheer look, use your fingers to pick up the Bb Cream and blend. The key is a little goes a long way, be careful not to pick up too much product or it would look cakey.
Mr Bae also sprinkled a few drops of water on my hand after application of Tony Moly Whipping BB Cream to show that it is water-resistant. Even if you perspire often or indulge in sport activities, it promises to stay on after hours. I foresee this a best seller in Singapore Humid weather. There are 3 shades available, do ask the friendly staff to recommend a suitable shade for you.
TONY MOLY BACKSTAGE SELF SMOKY EYE COLLECTION S$45.90 – Available in 3 shades for the eye shadow – Grey/Black, Gold/Bronze, Purple/Plum, Black Gel liner is the standard colour in every kit.
This ingenious product consist of an eyeliner brush disguised as a handle, lift up the handle to unveil the baked eye shadow in pewter and gunmetal and unscrew the bottom to reveal a black gel liner. Highly pigmented eye shadows and the gel eyeliner seems to be smudge proof when i switched it, this seems a worthy purchase for convenience and travel.
TONY MOLY SHIMMER LOVER CUBES S$49.90
Striking a close resemble to Bobbi Brown Signature Shimmer brick (S$70), this may be an alternative. I didn't manage to swatch it to compare with my BB Shimmer bricks but they do look super pretty and look exactly the same at first glance, I like No 1, 3 and 4. The brush is well concealed in a little tray at the side.
TONY MOLY BACKSTAGE DUO LIP & CHEEK S$32.90
Flip to reveal a Cream blusher and unscrew the bottom for lip gloss. Another product that i like for convenience, especially useful for on the go.
TONY MOLY BERRI MAGIC LIP TINT S12.90
A clear gel lip balm, it changes colour according to your natural lip colour and temperature. Available in 3 shades. I swatched and its natural pink, coral and pink on the back of my hand but my camera cant seems to capture the true colour. Its not that sticky and its sweet scented. This is really cool and at only S$12.90, its a steal ! Try it and you will be back for more !
EXTENSIVE RANGE of Tony Moly Makeup From Base Makeup to Eye shadows, fake lashes and blushers to lips and nail varnish.
TONY MOLY Singapore first flagship store is located at Marina Square, #02-151, near the Centre Stage, just next to Tag Heuer. Another outlet will open at Bugis Junction in November. Prices range from S$0.90 for a nose mask, S$4.90 for Nail Lacquer Paint to S$65.90 for Prestige Skincare.
Check out TONY MOLY OPENING SPECIALS AT MARINA SQUARE NOW !
- FREE Mask with every purchase
- FREE Tony Moly Poster – With minimum spend of S$20 in a single receipt
- FREE Limited Edition Tony Moly Shopping Bag and poster – With minimum spend of S$60 in a single receipt
- FREE Limited Edition Tony Moly Shopping Bag, Poster, Tony Moly Pouch with skincare and bodycare samples, lip tint, hairband and S$10 voucher rebate redeemable at the next purchase - With minimum spend of S$100 in a single receipt
UPDATE : EGG PORE Pore Blackhead Out Off Gel at S$26.90 is SOLD OUT. Please leave your name on the waiting list. Egg Pore Tightening Pack at S$26.90 – 6 pack left. Egg Pore Shiny Skin Soap at S$19.90- 4 packs left. Egg Silky Smooth Balm – left 12.