12 April 2012

SHEILA SIM SK-II NEW GLOBAL BRAND AMBASSADOR GLOWS WITH FACIAL TREATMENT ESSENCE – REGIONAL LAUNCH AT ROBINSONS CENTREPOINT SINGAPORE


SK-II newest brand ambassador  is Sheila Sim, joining the likes of A-Listers like Cate Blanchett, Qi Qi and Tang Wei as the face for SK-II, fronting a series of SK-II print advertisements and TV commercials around the world. SK-II Facial Treatment Essence, Skin Signature Eye cream and Skin Signature 3D Redefining Mask are her SK-II secrets to achieving crystal clarity skin.

SHEILA SIM SK-II NEW GLOBAL BRAND AMBASSADOR Cate Blanchett, Qi Qi Li Sin Jie Carina Lau GLOW  FACIAL TREATMENT ESSENCE Flawless Skin
This is the first time ever that an SK-II ambassador has been selected from Singapore. An International supermodel and style icon, Sheila Sim is Singapore most sought-after supermodel and face of international and home-grown brands like Ashley Isham and Poh Heng. Sheila was the face for Audi Fashion Festival 2011 and graced countless advertising campaigns and magazine covers.
SHEILA SIM SK-II FACIAL TREATMENT ESSENCE MASK NEW BRAND AMBASSADOR  Skin signature eye cream   Cellumination Essence mask LXP U

Often spotted on the runway shows for International fashion houses like FENDI, Salvatore Ferragamo, Valentino, Giorgio Armani, Christian Dior, Piaget, Louis Vuitton and Chanel and at numerous fashion shows in Tokyo, Paris and Milan, Sheila’s warm personality and modern beauty makes her the perfect choice as SK-II ambassador.

At the intimate media launch held at Robinsons Centrepoint Singapore, SK-II presented to the regional press the new  Global Brand Ambassador – Sheila Sim.

SK-II NEW  BRAND AMBASSADOR SHEILA SIM FACIAL TREATMENT ESSENCE Skin signature eye cream   Cellumination Essence mask LXP Ultimate Revival 3D refining mask

Fresh faced with crystal clear glowing radiant skin is the first thing you noticed about Sheila. SK-II Facial Treatment Essence aka Miracle Water was the first product that Sheila have tried and  it remained Sheila’s favourite product and constant companion wherever she is.

“One of the first compliments I received after using SK-II was that my skin’s texture became more refined, firmer and smoother and there was an overall improvement in the condition of my skin, something I had never experienced before with any other skincare brands.”

SK-II FACIAL TREATMENT ESSENCE MASK NEW  BRAND AMBASSADOR SHEILA SIM Skin signature eye cream   Cellumination Essence mask LXP Ultimate Revival 3D refining face mask

“My friends complimented me on my skin’s glowing radiance and when even my makeup artist and close friend, Clarence Lee, praised me for my healthy skin, I knew that SK-II had really transformed my skin – inside out,” says Sheila.”

Keith Png Singapore Fashion Designer, Clarence Lee, Celebrity Make Up Artist and Jeremy Tan Festival Producer for Audi Fashion Festival 2009-2012 , shared they noticed Sheila’s skin transformation after using SK-II products.
SHEILA SIM SK-II FACIAL TREATMENT ESSENCE  BRAND AMBASSADOR KEITH PNG FASHION DESIGNER CLARENCE LEE MAKEUP JEREMY TAN STYLIST

Containing over 90 percent Pitera® – a natural bio-ingredient that brings together over 50 types of skin nutrients working in combination to activate skin cell renewal, SK-II Facial Treatment Essence has been proven to shift skin’s five dimensions – texture, radiance, firmness, spot control and wrinkle resilience – to crystal clarity, according to a revolutionary discovery by SK-II scientists.

SK-II NEW  BRAND AMBASSADOR SHEILA SIM Cate Blanchett, Carina Lau Qi Qi Li Sin Jie FACIAL TREATMENT ESSENCE Flawless Skin radiant glow

Sheila Sim “…My First Compliments with SK-II…”  photo exhibition showcased at the launch celebrates Sheila’s milestone skin and life transformations with SK-II, capturing key highlights of Sheila’s modelling career, culminating in her inaugural role as the new paragon of crystal clarity – a testimony of the success stories that SK-II has given to women.

SK-II FACIAL TREATEMENT ESSENCE – SHEILA SIM NEW LOVE


SK-II skincare including SK-II new brand ambassador Sheila Sim’s favourites - SK-II Facial Treatment Essence, Skin Signature Eye cream and Skin Signature 3D Redefining Mask are available in Singapore at all leading department stores in Robinsons Centrepoint and Raffles City, Takashimaya, Isetan, Tangs, Metro, BHG, OG, Sephora, SK-II Boutique Spas  and Singapore Changi Airport.

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